Scottish Widows has bolstered its life and pension range with fund links from New Star, Jupiter and Schroders.
Eight funds will be added to Widows' life and pension range, including Schroders popular UK alpha plus fund run by Richard Buxton.
The funds will be available across most of Widows' life and pension products.
Fund companies which already feature on Widows' panel include Artemis, Fidelity, Invesco Perpetual, Merrill Lynch, Newton and Threadneedle.
Jupiter managing director Gordon Davidson says the firm plans to sign only a limited number of deals and will select distributors of the highest calibre.
All three fund companies joining the panel say Widows is one of the strongest brands with IFAs and consumers, which is why they decided to enter into partnership with it.
Widows marketing director Peter Jordan says: “It only seems like yesterday that Scottish Widows started to provide external fund options, yet assets in these funds already exceed £1bn.
“This has been a major factor in Scottish Widows' revival in the IFA market and provides the clearest possible signal that IFAs liked what we did and that we need to make sure we keep enhancing our proposition to set the standard for the chasing pack.”
New Star managing director Mark Skinner says: “We are delighted to be selected as an external fund provider within the Scottish Widows life and pension range, creating what is an important venture in the development of New Star's UK retail business.”