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Widow of opportunity

The cult of the Scottish Widow seems to be growing.

This week’s tabloid press announced that Texas singer Sharleen Spiteri’s “dowdy outfit” was straight out of a Widows’ ad while The Addams Family’s Morticia and talentless shock-rocker Marilyn Manson have also been linked to the provider’s key marketing tool.

After Celebrity Big Brother’s Pete Burns captivated the nation, the Diary wonders if the Widows’ marketing team were waiting at the door, hoping to persuade the downmarket female impersonator to don the famous black cape.

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