It is a truth universally acknowledged that sticking a bunch of personal finance hacks and PRs in a room with a limitless supply of booze will end up in some fisticuffs, plenty of really embarrassing attempts at flirtation and many other types of unseemly behaviour.
The Headlinemoney Awards 2014 had a slightly more progressive feel than in previous years, probably on account of the number of ‘old-school’ journos who have moved on to pastures new. But there were still quite a few moments of sadness.
One winner was overheard bragging that his award meant he’d have the pick of all the women in attendance. He was later spotted getting into a taxi home alone.
Not content with the 2am bar licence, the really depraved then took a convoy of taxis to a Soho drinking den to continue the festivities. It is understood that a number of early morning provider meetings the next day were particularly unproductive.
Of course, all staff at sister-title Money Marketing were tucked up in bed after their latest award successes. We won’t go on about MM’s wins (the journos have been boring everyone enough about it on twitter).
But MM’s publishing director, the original Wolf of Wells Street, caught the eye of presenter Alastair Campbell with his strenuous celebrations following all four of MM’s victories.
“Is that your Dad?” inquired the former press secretary to Tony Blair as MM editor Paul McMillan took to the stage for the final time.
“Do I look like Jay Leno?” was all that was required in response.