View more on these topics

The Wells Street Journal: Bad hashtag syndrome and photoshoot washouts

diary-illustrationA weekly account of the curious goings-on in the world of financial services

Bad hashtag syndrome

When choosing a hashtag to run alongside an event, WSJ always recommends double-checking any past uses you would not want your content connected to. 

If you decide to go with a hashtag already in existence, WSJ will always snoop back through all social media channels and you will likely read about it here. 

Financial Planning Week kicks off next week and is encouraging the use of #MakeDreamsHappen. 

Currently 14,700 photos on Instagram have used this hashtag. A quick skim is enough to see that currently zero relate to financial planning. What WSJ’s correspondents did spot were many photos related to Oprah Winfrey, post-pregnancy weight loss, weddings and applications to New York University. 

On Twitter, the hashtag is currently most popular with a Hungarian mayoral candidate. 

Frequent #MakeDreamsHappen hashtagging in the Twittersphere was also seen from Visa UK. 

One WSJ correspondent also knows #MakeDreamsHappen is the auction catchphrase of Australian real estate agency LJ Hooker. Shows you can never be too #careful.

Don’t be negative

WSJ felt bad reading that Chartered Institute for Securities and Investment financial planning head Jackie Lockie had been caught in the rain en route to have photos taken ahead of Financial Planning Week. 

One can never be fully prepared for a photoshoot, and one is definitely not prepared at all if caught in the rain beforehand. Not only did Lockie find herself in some of the only rain London has seen all year, but in gale force winds as well. 

Lockie arrived for the photoshoot cold, disgruntled and looking in her own words like a “drowned rat”. WSJ wonders whether the photographer can #MakeDreamsHappen for Lockie in post-production with some water removal…

Out of Context

Do I need to reference other supermarkets?

Pershing chief executive Geoff Towers makes the assumption attendees at a recent platform event are all loyal to Waitrose

Over the years I have learned to be controlled

AJ Bell chief executive Andy Bell alludes to his flexible management style

If you want to murder your wife, you will do it no matter how many police are around

SimplyBiz chair Ken Davy has an interesting metaphor to illustrate how some people will always skirt regulations, no matter how much oversight

Separated at birth

CISI non-executive director Richard Wastcoat

Richard-Wastcoat

American actor Kevin Bacon

Send your suggestions to @mm_wsj.

Recommended

2

Govt faces calls to allow Lifetime Isa contributions from birth

A thinktank has proposed three ways to overhaul the Lifetime Isa including changing the age restrictions associated with the product. Through the research paper, liberal conservative thinktank Bright Blue, is calling on the Treasury, which is currently reviewing the Lifetime Isa, to change and make the product more simple. The Lifetime Isa hit the market […]

1

What is the average salary for a UK financial adviser?

Research shows average total earnings for employed financial advisers reached £93,100 in 2017, up from £81,500 in 2016. For self-employed financial advisers, the figure was up nearly 4 per cent year on year to £89,100.  Around 500 advisers and 150 paraplanners took part in research led by recruitment consultants BWD alongside Money Marketing, taking the […]

Leading Edge – April 2017

There is little doubt 2017 will be a year of political uncertainty. Leading Edge is Royal London Asset Management’s regular review of investment markets. This edition explores some of the impacts that this uncertainty is having on investors, from the pitfalls of prediction within UK equity investing to the dangers of opting for convenience over […]

Newsletter

News and expert analysis straight to your inbox

Sign up

Comments

    Leave a comment

    Close

    Why register with Money Marketing ?

    Providing trusted insight for professional advisers.  Since 1985 Money Marketing has helped promote and analyse the financial adviser community in the UK and continues to be the trusted industry brand for independent insight and advice.

    News & analysis delivered directly to your inbox
    Register today to receive our range of news alerts including daily and weekly briefings

    Money Marketing Events
    Be the first to hear about our industry leading conferences, awards, roundtables and more.

    Research and insight
    Take part in and see the results of Money Marketing's flagship investigations into industry trends.

    Have your say
    Only registered users can post comments. As the voice of the adviser community, our content generates robust debate. Sign up today and make your voice heard.

    Register now

    Having problems?

    Contact us on +44 (0)20 7292 3712

    Lines are open Monday to Friday 9:00am -5.00pm

    Email: customerservices@moneymarketing.com