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Website picks out the &#39best buys&#39 of the day

Emoneyfacts, the IFA web portal part of Moneyfacts Group, the provider of personal finance data, has launched a new daily selection feature to its service.

Daily selections provides a short list of best products available on a daily basis across areas such as mortgages, savings, credit cards and loans.

The service is aimed at IFAs and claims to offer free online premium quotation and an e-submission service covering life insurance, critical-illness cover, family income benefit and mortgage protection as well as savings and credit card searches.

Intermediaries make a product selection from a menu and a list of “best buys” is produced. Products are ranked on criteria entered by the IFA and the features and parameters of the products are summarised.

Web editor Emma Butler says: “Daily selections are an important tool in the armoury for the IFA. They provide an up-to-date source to narrow their searches and improve the efficiency and accuracy of their product recommendations.”

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