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Verona Smith joins The Platforum

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Cofunds director of marketing Verona Smith is joining The Platforum as an adviser to platforms and fund managers.

The Platforum, owned by Money Marketing publisher Centaur, says Smith’s role will cover both direct and advised channels. She will join in September.

Managing director Holly Mackay says: “Post-RDR and platform paper, we have had an increase in queries from fund managers considering a direct play, platforms trying to grow their adviser user base, new entrants assessing the market and large firms conducting a platform selection process.”

Smith says: “I am excited to be joining the highly regarded team at The Platforum and to work with platforms and fund managers to help them develop their winning strategies and propositions with the ultimate aim of successful engagement with advisers and investors.”

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