The research reveals for every pound saved during the second quarter of 2007, consumers only borrowed 8 pence, down from 32 pence in the previous quarter.
Unbiased.co.uk looks at the ratio of how much Britons are borrowing, not including mortgage debt, contrasted with how much we are saving.
Unbiased.co.uk chief executive David Elms says: “It is extremely encouraging to see that savvy consumers are taking advantage of the recent rate hikes with previously unseen record levels of savings now taking place. Plus it’s even better that Britons appear to have tightened their belts and are approaching borrowing far more cautiously than in previous months.
“However…it’s important to note that personal debt in the UK continues to rise and, as such, UK consumers should continue to be savvy when it comes to saving and spending their money.”