The TUC is launching a campaign to urge job seekers to look at the detail of an employer's pension offer when deciding whether to accept a job.
The TUC says that too many job seekers, particularly young people, fail to understand how much a good pension scheme contributes to the pay and conditions of a job, and do not understand how to make comparisons between different types of pensions scheme.
It is also calling on employers to include clear information about their pensions in job adverts and application packs.
TUC general secretary Brendan Barber said: “Job applicants should be prepared to ask hard questions about the pension available, and unless they have no choice should be prepared to say no to an employer who offers a poor or non-existent pension. A good pension is much more valuable than gimmicky ideas like duvet days or dress down Fridays.”