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Swip appoints head of marketing

Scottish Widows Investment Partnership has appointed Ian Marsh as head of marketing.

Marsh will be responsible for Swip’s marketing strategy across a range of disciplines including client communications, advertising and brand management.

He joins Swip from BlackRock where for two years he was managing director, head of marketing communications EMEA. Prior to this Ian held a number of senior marketing roles for blue-chip companies including iShares, E-ON, Sony Ericsson and Vodafone.

Marsh is based in the Edinburgh and will report to director of distribution and client management Francis Ghiloni.

Ghiloni says: “Ian is a great addition to the Swip distribution and client Management leadership team, bringing with him more than 18 years’ experience in global marketing and brand management. As head of marketing, Ian will work closely with all areas of the business to ensure Swip’s marketing strategy supports our ambitious plans for future growth in wholesale and institutional markets, both in the UK and internationally.“



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