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Suspicious mind

More tributes come flowing into the Diary for Liverpool Victoria’s terrific new rebrand. An unnamed pension guru penned this little thought: “As you are no doubt aware, the mathematical symbol = means ‘equals’, or more loosely, ‘is’.

“So what Liverpool Victoria actually want to be known as now is ‘eLV-is, presumably in tribute to a once iconic musician at the cutting edge of fashion, who ended up bloated, ridiculed, and choking to death, an elegant metaphor one feels for the state of the with-profits sector.” Keep them coming.


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