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Standard Life Sipp&#39s in

Standard Life – Sipp

Type: Hybrid Sipp

Minimum investment: Lump sum £10,000 income drawdown

Investment choice: Corporate sterling, long corporate bond, corporate

structured, corporate property, corporate UK fixed interest, corporate

linked, corporate protection, corporate managed, corporate ethical,

corporate stock exchange, corporate UK equity select, corporate

overseas, corporate UK equity, corporate European, corporate North

American, corporate Japanese, corporate Pacific Basin, corporate

Overseas fixed interest, corporate FTSE tracker, corporate global

equity, global selector, UK smaller companies, Deutsche managed

portfolio, Fidelity South East Asia, Fidelity special situations,

Gartmore European selected opportunities, Newton managed and

Threadneedle American select growth

Administrator: James Hay

Charges: Initial up to 3%, annual up to 2.55%

Allocation rates: 100%

Commission: Initial up to 3%, renewal up to 0.5%


Broker Panel:-

Keith Lewis – Principal, Hartley Greatbatch

Brandon Harford – IFA, Howell Shone Ifa

Chris Boylan – Principal, Chris Boylan IFA

Richard Evans – Investment adviser, Johnston Carmichael Financial


Broker Ratings:-

Investment options: 6.5

Flexibility: 7.0

Company’s reputation: 8.4

Past performance: 6.1

Charges: 7.0

Commission: 6.0

Product literature: 7.3

Standard Life’s Sipp is a hybrid product allowing

investment into a range of internal and external funds.

Looking at how the plan fits into the market, Lewis says: "I

suspect that a lot of life offices such as Standard Life are either

re-assessing or launching new contracts and re-pricing contracts.

The market is becoming very competitive as life offices look for

market opportunities to make healthy profits and returns as opposed

to stakeholder."

Harford thinks that the plan offers a cost effective option within the

marketplace, while Boylan says it appears to be competitive.

Evans says: "It is useful to be able to offer a Sipp that

trades on the good Standard Life name, but avoids their sluggish

equity and managed funds."

Moving on to the type of client the plan is suitable for, Harford says:

"Clients with reasonable levels of pension funds looking

at wide investment opportunities that include commercial


Evans thinks it will appeal to reasonably well off clients looking for a

bespoke solution to their retirement planning.

Boylan says: "A client who wants more than a basic

personal pension, requires wide investment options and may wish to

purchase other investments including business property, but who

also wants the reassurance of dealing with a big-name


Lewis says the product will appeal to clients at the top end of the

market. He thinks the investment range will be attractive as

with-profits become less popular.

Considering the marketing opportunities provided by the plan,

Harford can see nothing other than the company name that will be

useful here. Boylan agrees that the Standard Life name will help.

Lewis says: "There is an increasing market as clients

generally grow older. They are therefore possibly more sophisticated,

and with the demise of with-profits and life office funds in general,

they will be looking for a wider choice."

Evans thinks the inclusion of corporate funds within the options

available will create opportunities.

Casting an eye over the useful features and strong points of the plan,

Boylan identifies the company name and the prospect of good

technical backup. Lewis lists wider choice, lower premiums and the

fact that the company name is well-known.

Evans says: "Good brand, better fund choice than the

basic Standard Life pensions, some useful fund links."

Harford likes the low costs, the choice of funds and the involvement

of James Hay on the administration side.


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