Skandia figures strongly in the annual Money Marketing State of the Nation IFA Poll 2004 with the One Account, in which IFAs were asked which prov-iders they would consider for a multi-tie.
Skandia is placed highly in the life & pension, investment and protection markets.
Among life & pension pro-viders, Norwich Union tops the life and pension tables with 65 per cent of IFA votes. Standard Life is second with 55 per cent, Legal & General third with 34 per cent and Skandia fourth with 33 per cent.
Fidelity takes first place as the most likely fund manager to multi-tie to with 58 per cent. Jupiter is second on 42 per cent and Invesco is third with 36 per cent. Skandia takes fifth place with 21 per cent.
Halifax is the most popular lender, gaining 40 per cent of the votes, followed by Nationwide with 36 per cent and Abbey with 31 per cent.
NU tops the protection tables on 59 per cent followed by L&G on 57 per cent. Bright Grey, relatively new to the field, takes 10 per cent. Scottish Widows and Prudential both suffer poorly in the poll, taking 11th and 16th place respectively.
State of The Nation, p14