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Sesame survey shows 97% of clients are happy with their IFAs

Ninety-seven per cent of clients are happy with their IFA and would recommend them to family and friends, according to Sesame research.

The study, conducted by NMG Financial Services Consulting, shows an average of 97 per cent of people would definitely use or be likely to use an IFA again and recommend them. NMG questioned 534 clients of Sesame members over 12 months to April 2009. The research is part of Sesame’s ongoing TCF assessment work.

Sesame executive chairman Ivan Martin says the majority of advisers pride themselves on the quality of the service they provide and always aim to treat their customers fairly. He says: “This independent research reinforces the huge value that people place in professional financial advice and the positive impact that this can have on their future financial well-being.”

Aifa director general Chris Cummings says: “It is enormously positive news that clients have shown such high levels of faith in their independent financial advisers. We now need Government and the regulator to build on this level of trust and increase consumer access to independent advice.”

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