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Scottish Widows launches new ad campaign

Scottish Widows is launching a campaign to promote its new and existing income products.

Starting next month, the campaign will promote Widows&#39 high income bond Isa, which has a Standard & Poor&#39s AA rating, and its new mid-yield, mid-risk strategic income Isa. It will also promote Widows&#39 corporate bond Isa.

The campaign will be billboard-led but will start with ads in the trade and consumer press.

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