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Santander to sell The Mortgage Alliance to LSL

Simon Embley

LSL Property Services is set to acquire mortgage club The Mortgage Alliance from Santander, Money Marketing understands.

It is understood the deal may complete this evening but it is not yet known how much LSL will pay.

When announcing its annual results in March, the property group said it was “well placed to grow both organically and through further acquisitions”.

LSL, run by group chief executive Simon Embley (pictured), bought Halifax Estate Agencies from Lloyds Banking Group in January 2010.

This was followed by the acquisition of mortgage network Home of Choice, now First Complete, in May 2010 and Pink Home Loans for £1.6m in November of that year.

TMA was set up in 1999.

Santander, TMA and LSL refused to comment.


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  1. Not quite sure what LSL think they are buying as going forward the mortgage clubs that will be supported are likely to be compliance support services owned eg Simplybiz,Sesame Bankhall etc. When the mortgage market normalises (not any day soon) the landscape will not be recognisable when comparesd with 2007/2008

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