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Saltr quality mark for five brands

The first five brands to apply for the ABI&#39s Raising Standards accreditation were awarded the quality mark this week at a collective cost of up to £13m.

Norwich Union, Scottish Equitable, Scottish Widows, CIS and Unum have been awarded the mark from the Pensions Protection Investments Accreditation Board.

It means product literature and design across each brand&#39s entire product range have passed the Saltr standard and can carry the quality mark, which is designed to stand for quality, clarity and service.

PPIAB chairman Sir Mich-ael Bett says: “IFAs will play a crucial crucial role in getting the message across and facilitating the partnership between the industry and consumers.”

Aifa director general Paul Smee says: “IFAs want to see something changing. If the scheme makes a difference on products coming through, then there will be a change in attitude.”

NU, which was forced to change 500 documents as part of making the grade, says IFAs will be waiting for the proof of the pudding, with an improvement to service standards.

Further accreditations are expected in the next two mon-ths although some prov-iders have given the first announcements a cool reception.

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