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Saatchi & Saatchi / Lloyds TSB

Gold

-Saatchi & Saatchi

-Lloyds TSB

-Hole In The Wall

The picture alone on Saatchi & Saatchi&#39s advert can carry the message without any supporting copy. Achieves real brand clarity with wit.

Silver

-Cogent

-NFU Mutual

-Storm

Cogent&#39s advert is visually engaging, well targeted and appropriate to its audience, with an almost living quality gained from the image of the tea and the steam.

Bronze

-No bronze prize was awarded by the judges, who felt that much more powerful ads were found in the trade press.

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