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Pru marches into Europe

Prudential has joined forces with France&#39s CNP Assurances and Germany&#39s Signal Iduna to sell co-branded


products.



The move is being seen as an expansion drive into Europe aimed at competing with Axa Sun Life and Allianz,


which have already made major inroads in Continental markets.



It is expected the Pru will concentrate on with-profits products.



The company is expected to forge links with Spanish and Italian firms in the future.

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Guide: how to… communicate with your pension members

Effective communication of your pension scheme is a large part of getting auto-enrolment right. Delivering the same message to all employees is not necessarily the way to go. To assist you with the communication of your pension scheme, we have provided some key areas to think about, such as:

  • What to consider when segmenting your workforce
  • How to communicate to pension scheme members at the right time in their member lifecycle
  • What topics you should be discussing with your pension members
  • The new pension freedoms and the importance of communicating them

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