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David Shelton’s business tips: Making communications consistent

Most communications activity comes with a cost and it is important to achieve the best impact. In addition to well targeted content that is relevant to the recipient it is also essential to achieve consistency. You can use these high level questions to help identify if you have any gaps and opportunities for improvement. If […]

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Labour’s Andy Burnham: Bring forward EU vote to 2016

A UK referendum on EU membership must be brought forward to 2016, according to Labour leadership candidate Andy Burnham. Shadow health secretary Burnham, who is one of four candidates running for Labour’s leadership following the resignation of Ed Miliband, described himself as staunchly pro-Europe, and pledged to embrace public desire for a vote. David Cameron’s […]

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Lee Robertson: Rise to the challenge

I have been reading the commentary and social media activity around the recent BACK2Y conference with huge interest. I should probably declare some interests here. I went to the first conference last year and would have gone again this year if not for a diary clash. I have known and respected founder Paul Armson for […]

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Conservatives secure majority as SNP trounces Labour

The Conservatives have secured the 326 seats needed to form a majority government following a stunning election night which saw Labour hammered in Scotland by the SNP. The Tories are forecast to win a total of 331 seats, compared to just 232 for Labour. In Scotland the SNP won 56 of 59 seats, reducing Labour’s […]

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