Wilmslow-based broker Freedom Finance has appointed Patrick Bamford as commercial director.
The financial services group says it has hired Bamford, who has worked for loans.co.uk, GE Consumer Finance and First National, to strengthen its corporate client relationships.
He will take up the role on January 30 and will work alongside group managing director Tony Machin and managing director, business development and Europe Martin Chapman.
Freedom Finance group managing director Tony Machin says: I am delighted that Patrick has decided to join the team here at Freedom. He enjoys an enviable reputation as an industry big-hitter and I have no doubt he will be able to make an immediate impact and help strengthen the relationships we enjoy with corporate clients.