AssureWeb wants to encourage more consumers to use its www.ifawindow.co.uk search engine to find one of its registered IFAs.
IFA Window is a is web builder service which provides IFAs with a choice of customised free and paid websites automatically linked to www.ifawindow.co.uk.
More than 2,000 marketing packs are being sent to advisers which are registered IFA Window users, providing them with postcards, advertising templates and car and window stickers for clients. The campaign will appear in the main personal finance national press.
IFA Window has also signed a deal with www.desk toplawyer.co.uk linking IFA sites to lawyers' sites. IFAs get commission if a client uses the legal services online.
AssureWeb sales and marketing director Nicola Mitchell says: “With so many active users, now is the right time to really pump up the volume on our marketing activities and help our users promote their websites to current and prospective clients.”