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Online financial services directory launches marketing campaign

Financial Services website is embarking on a major marketing campaign to raise its profile.

The directory which provides comprehensive listings of 2,100 UK financial services websites is available to IFAs and consumers free of charge.

The listings provide information on financial companies and products covering everything from investments, share dealing and mortgages to financial advice.

To spearhead the campaign it has recruited PR agency Consolidated Communications. The one-off project is expected to cost between £3,000 and £5,000. managing director John Perceval says: &#34The number of financial services sites on the web has mushroomed over the last three years. Sites are difficult to find and internet addresses are hard to remember.

&#34Therefore a well ordered directory provides the best solution.&#34


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