O’Dwyer will join the company in January from HBOS Financial Services where he is products and marketing director, responsible for investment, pensions and protection products through the Halifax, Bank of Scotland and Clerical Medical brands.
He previously worked at Standard Life for 19 years, most recently as managing director for UK marketing. O’Dwyer replaces Gary Shaughnessy who left Prudential in September to join Fidelity as UK retail managing director.
O’Dwyer says: “I am delighted to be joining Prudential UK. Its strong brand, great products and clear strategic focus will ensure that Prudential capitalises on the huge opportunity in the rapidly growing retirement market.”
Meanwhile, Friends Provident has appointed Evelyn Bourke as chief financial officer, subject to regulatory approval. She joins from Standard Life UK, where she held the same post. She will move to Friends after a six-month notice period. Charles Bellringer will remain interim CFO until then.
Friends Provident chief executive Trevor Matthews says: “Having worked with Evelyn at Standard Life, I know she has the drive and energy as well as the broadly based financial services experience that makes her ideally placed to support me in maximising the business opportunities for Friends Provident.”
In other moves, Old Mutual’s group finance director Jonathan Nicholls has decided to leave the firm to pursue interests outside the sector and will be replaced by former finance director at Prudential Philip Broadley.