Chairman Giles Sharp is the youngest grandson of Albert E Sharp who established the eponymous stockbroker firm in 1911. The firm held 26 offices nationally but the name disappeared after the business was sold in 1998.
The new firm, which also has a London office will offer full discretionary investment management to high net worth IFA clients with at least £250,000 to invest.
It will offer white-labelled discretionary management service to IFAs who can bring £50m or more to the arrangement.
It is also developing a cost-effective discretionary service based around a series of actively managed risk-rated model portfolios, using a blend of pooled and non-pooled investments to minimise costs and is in discussion with platforms to maximise distribution channels.
Sharp says: “It’s marvellous to be able to bring the family name back. Albert E Sharp was synonymous with first-class, professional and personal service and integrity. These principles were passed down to me by my grandfather and father – I’ve picked a strong team of talented and award-winning managers with senior City-level investment experience who value these principles as much as I do.”