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Nationwide wins most coverage in mortgage war

The growing popularity of remortgaging has taken the war between top

lenders into a new phase and influenced national media coverage in June,

claims media analyst PressWatch.

Its monthly analysis found the high profile of mortgages helped Nationwide

Building Society receive more mentions in the media than any other

financial services company.

Nationwide chief executive officer Brian Davis ended May by reiterating

his commitment to honesty and fairness to members.

Fidelity came second in the table, due mainly to its popularity with IFA

pundits in the media, while languishing at the bottom was beleaguered

Independent Insurance.

Misys came second from bottom due to its decision to wind up its

business-to-consumer online service. It did get one piece of positive

coverage which referred specifically to the IFA side of its business.

In the life insurance sector, windfalls were a popular topic for the

press, with Friends Provident “stirring up the biggest frenzy” according to

PressWatch

Standard Life, Norwich Union and Legal & General maintained their lead in

pension coverage due to all three companies embracing stakeholder pensions.

Chase de Vere investment manager Anna Bowes emerged as the most frequently

quoted independent adviser while colleagues Simon Tyler, Ian Millward,

Janine Starkes and Justin Modray helped make Chase de Vere the most quoted

IFA firm.

Presswatch marketing director Timothy Crane says: “Anna Bowes has

effectively made the top pundit label her own as the voice of the financial

services arena. Such luminaries as Jason Hollands and Mark Dampier are

struggling to keep apace.”

Life office Foresters UK has raised £85,000 to fund an inflatable

inshore lifeboat for the Royal National Lifeboat Institution. The 24ft

craft was officially dubbed the Millennium Forester last week at RNLI

headquarters.

It is the third boat Foresters has donated to the RNLI in an association

lasting longer than 30 years, during which the boats have saved 343 people.

The craft has a maximum speed of 32 knots, making her the fastest lifeboat

in the fleet.

Funds for the latest boat were raised in a series of events such as a car

giveaway and local fundraising by Forester&#39s 34 branches.

Foresters head of marketing and communication Steve Dilworth says: “When I

started fundraising for Foresters, our members overwhelmingly decided to

support the RNLI and our pledge to purchase an Atlantic 75 lifeboat began

in 1996. This launch was the culmination of four years of fundraising by

our officers and members. We raised funds through raffles, golf days and

fairs. Our members are the people who have achieved this amazing result.”

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