Synaptic Systems is incorporating Skandia's My Multifundshop into its IFA website building service.
IFAs with existing Synaptic websites can get My Multifundshop integrated free of charge. IFAs can adapt the fund supermarket to offer recommended portfolios and fund lists.
Skandia IT director Tim Mann says: “We strongly believe that all IFAs should have the opportunity to create and maintain their own websites at a competitive cost, with transactional content readily available.”
Synaptic Systems chief executive Selwyn Herring says: “Skandia's My Multifundshop is the latest addition to our web building service which enables IFAs to select from a host of advanced features to create a state of the art interactive website.”