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Gadget of the fortnight: Quantify your digital marketing

The service I am looking at this week is a great tool for any hard-pressed PR or digital marketing firm that needs to demonstrate the value of the online coverage they are creating either to a client or internally. Coveragebook.com makes it really easy to analyse online coverage and presents measurement data. Our own PR […]

Bank of England holds base rate at 0.5%

The Bank of England has confirmed the base interest rate will be held at 0.5 per cent for the 74th consecutive month. The Bank’s Monetary Policy Committee has also voted to keep the quantitative easing programme at £375bn, a level that has been maintained since July 2012 when it was increased by £50bn. The Bank’s […]

Labour won’t pursue heavy-handed regulation

A Labour government would avoid heavy-handed regulation, according to shadow chancellor Ed Balls, despite plans for a bank bonus tax and to raise the top rate of income tax. Speaking to the Financial Times, Balls said that Labour would seek to institute a 50p income tax rate throughout the next parliament, but would also seek […]

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D2C platforms attacked over exit fees

Three leading direct-to-consumer platforms that charge exit fees have been accused of making customers pay for their own failure to bring down the costs of transferring assets. Last week, Axa announced customers on its Self Investor platform would be given up to £750 towards the cost of paying exit fees levied by ceding providers. Axa […]

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