Bowles comes to the role from Hargreaves Lansdown where he led the corporate pensions and IFA advisory teams, following more than 20 years in various servicing and sales roles at both Equitable Life and HBOS.
He will report directly to chief executive Alex Alway and will take full responsibility for the day to day management of the division.
Alway says: “Martin will be a valuable addition to the Jelf management team. He brings considerable industry knowledge and a strong track record for building relationships, with clients, partners and his team. I am confident he will make a great contribution to the growth and development of Jelf Private Clients.”
Bowles adds: “Jelf Private Clients has a solid reputation for both the quality of advice and service it delivers to clients and the experience and qualifications of its advisers.
“My aim is to build on that foundation to create a truly first class independent, advice-led proposition. I’m confident we can achieve that goal.”