View more on these topics

LV= slashes protection rates

LV= has enhanced its protection range, including cutting the prices for accident and sickness cover under its mortgage and lifestyle protection product.

The provider is now offering improved term rates for higher sums assured and is re-pricing its term assurance, decreasing term assurance, family income benefit and its MLP product.

All accident and sickness rates will now be reduced for lower risk occupations.

LV= head of protection Mark Jones says: “The re-pricing of our accident and sickness rates for lower risk occupations is a clear demonstration of our strategy for marrying competitive pricing with market leading product innovation.

“We are very pleased to be able to reduce all of these premiums, as this further enhances an already top class proposition for mortgage advisers.”

Newsletter

News and expert analysis straight to your inbox

Sign up

Comments

    Leave a comment

    Close

    Why register with Money Marketing ?

    Providing trusted insight for professional advisers.  Since 1985 Money Marketing has helped promote and analyse the financial adviser community in the UK and continues to be the trusted industry brand for independent insight and advice.

    News & analysis delivered directly to your inbox
    Register today to receive our range of news alerts including daily and weekly briefings

    Money Marketing Events
    Be the first to hear about our industry leading conferences, awards, roundtables and more.

    Research and insight
    Take part in and see the results of Money Marketing's flagship investigations into industry trends.

    Have your say
    Only registered users can post comments. As the voice of the adviser community, our content generates robust debate. Sign up today and make your voice heard.

    Register now

    Having problems?

    Contact us on +44 (0)20 7292 3712

    Lines are open Monday to Friday 9:00am -5.00pm

    Email: customerservices@moneymarketing.com