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Luck runs out

Lucky the dog, star of the More Than ad drive, has sadly passed away. Benson, his true identity, perished last week aged 12. The Diary can only hope his owners got free pet insurance thrown in with the deal.

The canine thesp had played Lucky since the company’s 2001 launch. The role will live on, however, and castings are taking place, with another animal shelter pooch being scouted to take over the role.

The firm will be donating money to a dog home in memory of Benson, recognising the value of animal rescue centres.


Zurich hedges its distribution bets

With many advisers and providers hesitating before making any call on depolarisation, Zurich has positioned itself across all distribution channels to hedge its bets.


ABI agrees new fees for for GPs

The ABI and the BMA have agreed new fees and quality standards in a joint agreement on insurance reports that GPs prepare on behalf of patients. The fee for a GP report on insurance applicants in 2005/06 will be 70.50 from 65 last year while the fee for a medical examination carried out by a […]

Generation Rent

By Denise Wond, marketing manager We’ve heard a great deal about Generation Rent in recent years but what does it actually mean for consumers and advisers and has the face of the typical renter changed? The picture is certainly more diverse than it used to be. Homeownership is at its lowest point in 30 years, […]


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