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Lloyds TSB launches new wealth management brand

Lloyds TSB is launching a new wealth management brand aimed at high net worth clients.

The brand is called Create and will offer independent investment management and online financial investing. Clients will also have access to the Goldman Sachs PrimeAccess brokerage service.

Lloyds TSB expects to have attract around 250,000 clients by the end of 2002.

Lloyds TSB group chief executive Peter Ellwood says: “The demand for wealth management services is growing rapidly. The expansion of our wealth management service is central to our overall revenue growth strategy and we aim to double profits from this market in four years from launch.”

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