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Retail revolution

By the Asian Equity Team, Aberdeen Asset Management

Did you know that Chinese online shoppers spent some US$5.7bn on a single day in November last year; that more and more well-heeled Indian consumers prefer to buy their tea from a pharmacy; or that urban Thais visit a hypermarket at least once a week and spend around half their monthly bills on groceries? For most people this is the sort of random information usually reserved for a pub quiz, but for fund managers these are valuable insights into consumer behaviour that reflect some of the changes that have occurred in Asia over recent years.

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