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Intrinsic reveals new chief executive

Intrinsic Financial Services has appointed Richard Freeman as chief executive officer.

Freeman, 55 has been with Intrinsic since the business was formed in 2006, initially as sales director before becoming managing director of distribution last year.

He was formally approved by the FSA on Wednesday and Intrinsic announced his hire to appointed representatives at the group’s national members meeting in London yesterday.

Chairman Lord Sandy Leitch says: “Richard has been an outstanding sales director for us. His immense drive and inspirational leadership have been instrumental in establishing our business. Richard will be an excellent chief executive for Intrinsic.”


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There are 4 comments at the moment, we would love to hear your opinion too.

  1. A couple of old hands 19th March 2010 at 8:22 pm

    Both ofld hand from Allied Dunbar/Zurich. Lord Sandy Leitch was well liked at Allied Dunbar/Zurich. As far as Richard Freeman is concerned he must have developed the inspirational leadership skills at Intrinsic as many former Zurich advisers will testify!

  2. Freeman didn’t write the book “How to Win Friends and Influence People”. Sandy Leitch on the other hand was always a gentleman. The arrangements with Lord Leitch may be more of a marriage of convenience as these things often are. Freeman had bypass surgery to remove the humility module from his personality. He is another example of the ex Allied Dunbar management that had the ability to walk all over decent people in pursuit of personal ambition. It’s a shame the industry still has room for his type!

  3. what do you mean, we all like Richard ? Many of us have honed our own skillls from the wit and wisdom of this talisman of Financial Services……

  4. Good luck to Freeman, the company will face many challenges with its old style model and RDR requirments, re their charging structure, the CEO seat may become a warm one, people skills will be needed! bone up time?

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