View more on these topics

IFonline celebrating advent of mortgage trading platform

IFonline is targeting IFAs with a marketing drive ahead of its launch later this year.

A series of ads will run in the financial trade papers every week until Christmas. They will be backed by a direct mailshot to IFAs in the next few weeks.

The focus of the ads is the mortgage trading platform&#39s plans to sign up a new lender each week. The first ad welcomes First Active on board.

IFonline has also hired a new head of marketing and head of sales. Former Bank of Ireland marketing specialist Mike Douglas has taken over the same brief at IFonline. Colin Preston joins as head of sales from DBS, where he was director of mortgages.

IFonline says it is reviewing its ad agency as its three-month contract with Citigate Albert Frank ends. The choice has been narrowed down to Citigate and rival agency CCHM.

Head of marketing Mike Douglas says: “This campaign aims to demonstrate that the independent mortgage trading platform from IFonline is a reality and not merely a vision of the future.”


Equitable Life bids to cling on to salesforce

Misys and Bankhall are both out to cherrypick the Equitable Life salesforce after the life company put itself up for sale last week following its defeat on an appealin the House of Lords.But they will have their work cut out as Equitable is drawing up packages which are designed to retain its400-strong salesforce.The life office […]

The incredible bulk will change the pension world

The introduction of the stakeholder pension is currently the key focus formany but it is important to understand that it is also just one aspectofthe paradigm shift that the financial services industry is experiencing.A review of the issues raised by the arrival of stakeholder and thepotential solutions to these provide a useful indication about how […]

Trying times for Kiwi &#39super&#39 pension

It does not seem too difficult to be further to the left than Tony Blair&#39s Government but in pension reform New Labour has reflected a trend being followed by most Western socialist economies.Blair came to power promising pension reform and the country got it, for good or bad, in the form of stakeholder. Stakeholder essentially […]

Skandia offers link to Aberdeen unit trusts

Skandia Life has announced plans to offer investors links to two Aberdeen Asset Management unit trusts. The funds are the top performing Global Technology Fund and the European Technology Fund. Like all other funds in the sector, both funds have taken a beating recently, but over the last year, the Global fund has returns of […]

2015: a divergence in economic policy?

As the US continues to confound growth expectations and the eurozone’s ‘will they, won’t they’ saga has finally concluded, what are the implications for global markets? James Dowey, Neptune’s chief economist, puts forward his outlook for 2015 and the key considerations for investors.


News and expert analysis straight to your inbox

Sign up


    Leave a comment


    Why register with Money Marketing ?

    Providing trusted insight for professional advisers.  Since 1985 Money Marketing has helped promote and analyse the financial adviser community in the UK and continues to be the trusted industry brand for independent insight and advice.

    News & analysis delivered directly to your inbox
    Register today to receive our range of news alerts including daily and weekly briefings

    Money Marketing Events
    Be the first to hear about our industry leading conferences, awards, roundtables and more.

    Research and insight
    Take part in and see the results of Money Marketing's flagship investigations into industry trends.

    Have your say
    Only registered users can post comments. As the voice of the adviser community, our content generates robust debate. Sign up today and make your voice heard.

    Register now

    Having problems?

    Contact us on +44 (0)20 7292 3712

    Lines are open Monday to Friday 9:00am -5.00pm