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IFAs want specialist LTC exam

IFA Care is lobbying for the introduction of a dedicated long-term care

examination.

The specialist IFA has approached Sofa and the Chartered Insurance

Institute to establish a new qualification. The sector is currently dealt

with as part of a wider protection paper but IFA Care believes the industry

needs a dedicated qualification.

The move follows Sofa&#39s decision to set up a working party this month with

the aim of devising a workbook on best practice for advisers selling

long-term care products.

IFA Care says it would be happy with a part-accredited continuing

professional development programme covering the latest political and LTC

market issues.

It believes this would raise standards and pave the way for a new

qualification.

IFA Care director of education Tish Hanifan says: “Guaranteeing higher

standards is vital to increasepublic confidence in the market. In these

days of litigation, it is going to be essential to have good practice in

place.”

Age Concern Financial Partnerships head of sales and IFA Care member Eddie

Short believes that better training is essential to turn around the

fortunes of the market.

He says: “There are two million people in this country who can afford

long-term care and yet only 35,000 actually have the cover.

“We are due to start training Sofa members in the autumn. What advisers

need to realise it that its not a difficult sell but a different sell.”

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