View more on these topics

IFAP enlarges media directory

IFA Promotion has published a second edition of its press services directory which gives media information on UK IFAs.

IFAP claims the guide helps generate publicity for IFAs, which builds respect among existing clients and attracts new customers for IFAs listed.

The new edition gives information on 105 IFAs, up by 40 per cent on the 63 entries in the previous edition issued last summer.

More than 1,000 copies of the guide will be issued to press, TV, radio and online journalists.

The guide includes contact details for IFAs, their areas of expertise, their experience of dealing with the media, the number of registered individuals in the firm and their hourly rate.

It also gives details of any female RIs in the practice, which network the firm is a member of and includes a photo of the main spokesperson where available.

For IFAs who agree to be included in the guide, the commitment could involve providing case studies and giving opinions and comment to journalists and appearing on the radio and TV.

IFAP says the guide has led to a big increase in the number of IFA mentions in the media. In January, IFAP fulfilled 40 requests from journalists to speak to an IFA.

IFAP chief executive David Elms says: “Press service helps raise the profile of individual IFAs in the media and the whole independent sector.”

Recommended

FCEM predicts emerging markets growth

Fund manager Foreign & Colonial Emerging Markets has published a report arguing emerging markets will be one of the strongest performing sectors in 2001 despite the slowdown in the US.The report says emerging economies are set to grow by 5 per cent overall, compared to growth rates closer to 2 per cent across the developed […]

Building society advances up

Building society gross advances increased by 2.6 per cent to £1.93bn in February from £1.88bn in January, although net advances fell 4.5 per cent to £685m from £717m.Approvals of loans agreed but not yet made rose 28.5 per cent to £2.3bn in February from £1.8bn in January.In the savings market, new money attracted by building […]

Childcare corporation the fourth version of its enterprise investment scheme

TEATHER & GREENWOODChildcare Corporation 4Aim: To provide capital growth by building and operating up to 16 children&#39s nurseries in the UK.Minimum investment: £2,000.Closing date: April 5, 2001.Charges: Initial 6.5 per cent.Commission: Initial 2.5 per cent.Tel: 0207 426 3204.Investment philosophy 7.0Past performance 6.3Company&#39s reputation 6.0Charges 5.3Commission 6.3Product literature 6.8 Teather & Greenwood has brought in Childcare […]

Pegasus sees sales soar by 51%

Protection specialist Pegasus achieved a 51 per cent leap in new business last year, with sums assured breaking the £163.4bn mark for the first time. New policies totalled 25,302, up from 16,756 in 1999. The healthcare arm of Scottish Mutual says its success is due mainly to the popularity of its long-term care and critical-illness […]

Newsletter

News and expert analysis straight to your inbox

Sign up

Comments

    Leave a comment