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IFA sales team to push Friends I&S products

Friends Ivory & Sime is stepping up its assault on the IFA market with the recruitment of a regional sales team.

The move, which follows its recent acquisition of Friends Provident&#39s unit trust business, furthers its bid to become a mainstream retail investment house.

FI&S previously had a minor presence in the IFA market with its range of investment trusts. The Friends Provident retail range and FI&S investment trusts will now be marketed under the FI&S name.

Friends Provident will also continue to market FI&S products through its existing IFA sales channels.

The eight sales recruits will report to FI&S head of retail John Yule and come from several of the UK&#39s top investment houses, including Perpetual and LeggMason Investors. Each has been allocated a UK region where they will head IFA relations. The South-east representative is still to be appointed.

FI&S managing director Gary Mairs says: “These appointments begin to build the Friends Ivory & Sime sales team which will deliver our ambitious aims to become a leading retail player.”

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