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Friends Prov joins Adviser E-Enquiry project

Friends Provident has joined the Adviser E-Enquiry project, led by technology suppliers 1st and supported by Prudential, Scottish Widows, Standard Life, Webline and IBM.
The project aims to promote the take up of ecommerce across the adviser community.
Following the groups research study in May it now moves to the second phase of the project, aimed at measuring, monitoring and stimulating ecommerce adoption across a representative focus group of adviser firms.
1st Executive chairman Rory Curran says: “From our initial research project we were able to identify many of the barriers to ecommerce adoption. Through further discussion and analysis, we are now going to test possible solutions in a live working environment, working with 10-15 real adviser firms, as case-studies.”
Friends Provident head of ebusiness Dave Mace says: “We are delighted to give our support to the Adviser E-Enquiry as it directly supports our goal of providing ecommerce facilities that are useful to a broader adviser community.”

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