Fidelity’s UK business is recruiting a new programme manager to drive the launch of a robo-advice service.
In a job advert on the firm’s careers site, the firm says it is developing a portfolio management service to be used by both advisers and clients building portfolios with specific goals.
Fidelity says: “This will be a full service offering, covering digital and personal channels.
“This is being commonly referred to in the market as ‘robo-advice’; however we believe there is an opportunity to develop a model which creates the next generation of portfolio management services.”
It comes as part of a raft of developments in robo advice, with Intelliflo recently unveiling its own white-labelled offering for advisers, while Tilney Bestinvest has also launched services for investors with £100 or more, and Hargreaves Lansdown said in September it was considering expanding its online investing tools.