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Fidelity goes to market

Fidelity is going on the road to promote its investment supermarket to

IFAs during June.

The Fidelity e-Volution 2000 Forum will focus on recent online

developments in the investment industry and the likely affects these will

have on the role of IFAs.

The company will examine fund supermarkets from a US experience, the role

of advice in an online world, e-tailing and online promotional tactics for

IFAs using the internet to reduce operational costs.

The roadshows start on June 2 in Belfast and will take in Edinburgh,

Harrogate, Bolton, Bristol and Birmingham before ending in London on June

12.

Fidelity&#39s supermarket
has been tailored for the IFA marketplace. It

will offer online transaction capabilities, website access to up to 300

funds from 12 fund providers, online account opening and dealing

consolidated commission payments and statements.

Fidelity UK Wholesale associate director David Cowdell says: “The forums

will be an opportunity for us to share our views with IFAs on how they can

harness the power of the internet for themselves.”

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