Shepherd Direct has set up a letting agency, Direct Lettings, to be run by former Virgin Money UK managing director Rob Clifford and former Egg chief executive Paul Gratton.
Shepherd Direct, which owns MoneyQuest and Direct Valuations, has appointed ex-Connells corporate services director Paul Staley as managing director.
Clifford, who is now managing director of introducer firm If I Were You, Shepherd Direct executive chairman Gratton and MoneyQuest managing director Simon Jackson have been appointed directors.
The firm acquired portfolios prior to its launch and currently has around 2,000 residential properties under management, mainly in Scotland.
Clifford says: “We have a number of investments and interests in various businesses, which are all associated with the UK property market, so there was an inevitability that we would enter the letting sector.”