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Edeus confirms Pritchard’s sub-prime role

Edeus has confirmed that former Chase UK chief executive Terry Pritchard will work with the lender to develop its strategic direction in the sub prime market.

Pritchard has already had considerable success selling sub-prime products directly to consumers.

Edeus CEO Michael Bolton says: “Terry will add more than 20 years of additional invaluable sub prime experience to the team. His expertise in credit policy, product development and distribution will help us to ensure that Edeus remains at the forefront in the sub prime market.”

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