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Do they know it’s A-Day?

Here is a seasonal song to the tune of Do They Know Its Christmas?

Its A-Day soon
Theres no need for advisers
to be afraid
For A-Day
Pensions marketing will let
in light and banish shade
And in the advisers world
of plenty
We can spread a smile of joy
Throw your arms around
Adair Turner
Cause A-Days soon

But say a prayer (say a prayer)
Pray for the slower ones
Ignoring A-Day is easy
When youre having fund (having fun)
Theres a pension contribution outside your window
Theres annuities of dread
and fear
When theres no commission flowing
Its a bitter sting of tears
And the A-Day clock
is ticking
It brings the clanging
chimes of doom
Well tonight thank God
its them instead of you

And there wont be any free time in marketing debts this Christmas time
The greatest gift theyll
get this year is ASP
Where nothing ever sticks
No rain nor rivers flow
Do they know its A-Day time at all?

Darren McLauchlan

Cirencester

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