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Cooking up a stink

Cookery and gardening writers are more highly valued by their pub-lishers than personal finance writers, according to research by Stupidio.

It claims personal finance journalists sel-dom use their own knowledge, whereas cookery or travel writers relay their gut feelings.

Shame on Stupidio – you don’t think we feel the same experience of, say, driving a Ferrari when writing about inheitance tax planning. Believe me, the ex-hilaration of baking a Rhubarb Fool cake doesn’t compare with writing about a new self-cert mortgage.

Happy April Fool’s Day to all at Headline Money.

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