Bristol & West is launching two e-commerce initiatives to increase access
to its services.
Its new website includes four internet-only products, while its
interactive site with Telewest Communications on digital television gives
it a foothold in the new distribution channel.
B&W is hoping the innovations will help it foster new relationships with
customers by giving them access to information whenever and wherever they
choose. The bank says the two moves demonstrate its commitment to embracing
Users of www.bristol west.co.uk can access a new savings account, save-it
plus, three internet mortgages including a 6.69 per cent four year
capped-rate plus a four year fixed-rate buy to let mortgage at 7.59 per
The site also offers a self-certification mortgage fixed at 5.89 per cent
for a year.
All the online mortgages have no extended tie-ins after the fixed, capped
or discount period and require no valuation fees.
Director of marketing Martin Palmer says: “The new initiatives underpin
our commitment to e-commerce and to developing innovative new products that
give customers greater choice and flexibility.”