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BUPA offers one month of free cover for Critical Illness plans

BUPA is offering one month&#39s free cover to anyone taking out a Critical Illness policy before the end of this month.


The health insurer it wants to raise public awareness of its product range and increase IFA sales.


Sales development manager Sue Wilkinson says: &#34BUPA is a household name in the private medical insurance and long term care market but is less well known as a provider of critical illness, permanent health insurance and group products. This new initiative will help raise the company&#39s profile in the market significantly.&#34

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Technical changes to automatic enrolment

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