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Britannic website pushes smaller firms funds

Britannic Asset Management is creating a website for IFAs which provides information on its smaller companies investment trust to show to clients.

The site, linked to the main BAM website, contains a full archive of past reports andliterature on the trust that can be accessed online. It is also suitable for use by stockbrokers and institutional buyers.

The trust is ranked 25th out of 32 trusts over one year with a return of 23.5 per cent.

BAM has also formed a team to develop its internet strategy. The three-member team will be responsible for providing a focus as the fund manager positions itself totake advantage of the internet revolution.

It will be headed by Bob Lawson, formerly head of brand marketing.

Britannic hints it will be making related announcements in coming months.

Lawson says: “This newly established team gives e-business a focus throughout the organisation.

“BAM has expensive and ambitious growth plans to take the business forward and is committed to maximisinge-business opportunities.”

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