Mark Bogard has rejoined Bristol & West-owned IFA Moneyextra to take over
as managing director of recently acquired Willis National in addition to
He replaces current Willis National chairman and chief executive Jeremy
Bogard, 39, returned to the IFA from The Exchange ahead of the
announcement of Bristol & West's £40m plans to buy Willis from Willis
Group and Abbey National to merge it with Moneyextra.
Bogard originally joined Moneyextra's first owner The Exchange in November
1999 to build the IFA. He left Money-extra at the end of last year after it
was sold to Bristol & West to join The Exchange as managing director of
client-focused business in the UK.
Bogard says once regulatory approval is given for the Willis deal, he will
concentrate on developing corporate and consumer business. Willis National
is set to be rebranded Moneyextra and Budden will leave after a handover
period of the Willis National business.
Bogard says: “It is nice to have been able to come back as it felt that I
had only halffinished what I started with Moneyextra.”