BCWA Healthcare is offering discount packages to entice companies buy its PMI insurance.
It will offer a 20 per cent discount in the first year, 10 per cent in the second and 5 per cent in the third.
Its newly launched a website has been visited by 1,200 IFAs in eight weeks.
Sales and marketing director Philip Fowles says: "These are very attractive discounts on quality products. IFAs and companies will both benefit from commission and full back-up marketing support."