Berry Birch & Noble Financial Planning is setting up Financial Females to meet demands for a financial advisory practice run by women for women.
The company says the move is in recognition of the closing salary gap between the sexes, women choosing to have children later in life and their greater financial independence.
BBN says the wide range of financial products and services available mean that it is more important than ever for women to seek financial advice.
Working with female professionals such as accountants and solicitors, Financial Females claims to offer a fully comprehensive range of independent advice from professionals looking for investment or tax planning advice to widows struggling with probate.
BBN senior financial planning manager Adele Jones is to head the operation. She says: “As women make up such a small percentage of IFAs, finding a female adviser can be difficult. We have a team of professional female IFAs working across the UK.”